How to ask for a promotion or pay rise

Date posted: 06 March 2023

"Don't be afraid to ask for what you want. If you don't ask, the answer is always no." - Nora Roberts

A study by LinkedIn found that 69% of employees who didn't negotiate their salary regretted it later so it's pretty important to know how to ask for a promotion and a rise!

Asking for a promotion or rise can be a nerve-wracking experience. It's a conversation that requires confidence, preparation, and strategy. According to a survey conducted by Glassdoor, nearly three in five employees (59%) did not negotiate their salary when they received a job offer. Many people also avoid asking for promotions or raises, fearing that they may be perceived as greedy or entitled. However, asking for a promotion is a critical step in advancing your career and achieving your professional goals. In this blog, we'll discuss how to ask for a promotion effectively, with the help of quotes, statistics, psychology, and practical tips.

The Psychology of Asking for a Promotion

Asking for a promotion requires a level of assertiveness and self-advocacy that can be challenging for some people. Psychologists have identified several reasons why people struggle with self-promotion. One study found that women are less likely than men to negotiate their salaries because they fear backlash, such as being perceived as "demanding" or "bossy." Another study found that people who have a strong desire to be liked by others are less likely to negotiate their salaries or ask for promotions. These findings suggest that social norms and the desire for approval can hold people back from advocating for themselves in the workplace.

However, research has also shown that self-promotion is essential for career success. A study published in the Journal of Organizational Behavior found that employees who engaged in self-promotion were more likely to receive promotions and salary increases. The study also found that self-promotion was positively related to job satisfaction, suggesting that advocating for oneself can lead to a sense of fulfillment and accomplishment.

  1. Tips for Asking for a Promotion : Prepare your case: Before you ask for a promotion, it's essential to prepare a compelling case for why you deserve it. This includes highlighting your accomplishments, contributions, and responsibilities that showcase your value to the company. Use specific examples and quantify your achievements with data wherever possible. According to a survey by Robert Half, 60% of managers said the most persuasive factor in deciding whether to grant a promotion was the employee's performance record.

  2. Research your worth:In addition to highlighting your achievements, it's crucial to research your worth in the job market. This includes looking up industry standards and salary ranges for your position and experience level. You can use this information to negotiate a fair and competitive salary. According to a survey by Glassdoor, the average raise for an employee who received a promotion was 10%, while the average salary increase for employees who negotiated their salary was 13.3%.

  3. Schedule a dedicated meeting: When asking for a promotion, it's important to schedule a dedicated meeting with your boss. This shows that you value their time and are serious about the conversation. According to a survey by Accountemps, 58% of senior managers prefer to receive requests for promotions or raises in a formal meeting.

  4. Be confident and assertive:When asking for a promotion, it's important to be confident and assertive. This means being clear about what you're asking for and why you deserve it. Use assertive language, such as "I believe I deserve a promotion because of my track record of success." According to research by Stanford University, people who use assertive language are perceived as more confident and competent.

  5. Consider your timing: Timing is crucial when asking for a promotion. You don't want to ask for a promotion during a period of company-wide layoffs or budget cuts. Instead, wait until a time when the company is doing well and your boss is likely to be receptive to the conversation. According to a survey by OfficeTeam, the best time to ask for a promotion is during a performance review or after you've achieved a significant accomplishment.

  6. Follow up: After the meeting, be sure to follow up with your boss. If they need time to consider your request or have questions, give them the space to do so. However, don't be afraid to follow up after a reasonable amount of time has passed. According to a survey by Salary.com, only 37% of employees follow up after asking for a raise, but those who do are more likely to receive a positive response.


    Asking for a promotion can be intimidating, but it's an important step in advancing your career. By preparing a compelling case, researching your worth, scheduling a dedicated meeting, being confident and assertive, considering your timing, and following up, you can increase your chances of success. Remember, advocating for yourself is an essential part of career growth and development. As the saying goes, "If you don't ask, the answer is always no." So go ahead, ask for that promotion, and watch your career soar!

Share this article